Image recognition in Japan

A Japanese leading service provider of image recognition, J-Magic, has launched its new platform for image recognition on mobile. "Dubbed SAYL2", The new platform will not only perform images recognition, but also facial recognition, so that the mobile becomes a tool that can distinguish the sex and age of a person.

SAYL2 adds these features facial recognition, which can detects faces in an image, and compare the face with facial features previously stored on the server. The technology was developed by Omron. Thus, it will be possible to analyze the difference in these 2 images to bring the percentage of similarity between the 2 faces. This type of function can be used for entertaining content, for example to compare the face of a user and that of a celebrity, as "Kao-shek", but on an ad hoc basis for companies.

In addition to the comparison of faces, it will be possible to decorate the faces automatically, for example, add a beard or glasses save. The system detects the gender and age of the person on the photo, which can be used for interactive posters, to project content appropriate to each generation, and measure the effectiveness of hearing by counting the number of people who stops in front of a poster. The Smile of the user is also a recognizable objects on this platform, which can measure the degrees of smiles. It will therefore be possible to display an advertisement specific to women in their twenties, with a decoration of glasses on their faces.

I definitly love Japanese mobile services concepts :-) .